Everything You Need to Know About Book Publishing

Successful author Kevin Kelly has written the best guide to publishing I’ve ever read. It’s called Everything I Know About Publishing and Self-Publishing.

Here are some of the best take-aways:

“Traditional book publishers have lost their audience, which was bookstores, not readers. It’s very strange but New York book publishers do not have a database with the names and contacts of the people who buy their books.”

“The short version: it is not hard to produce a book. It is much harder to find the audience for it and deliver the book to them. At least 50% of your energy will be devoted to selling the book.”

“You will be the publicity department no matter what… Even with a commercial publisher releasing your work, you will end up doing the majority of whatever promotion gets done.”

Here’s the full post: Everything I Know About Publishing and Self-Publishing